Our Story
We believe in human potential and the power of imagination
To dream big and strive for those dreams is in our DNA. By harnessing the creativity of our minds and willingness to push our limits, we can perform at the edge of our potential and beyond. Mastering the mental game for consistent peak performance is what drives us to empower athletes to create an alter ego. So join us in our mission to activate the superpowers of every athlete.
Ripkik
verb. pronounced [ rip·kick ]
Utilizing an optimal mindset to push through limits and expand the edge of one’s potential.
THE ALTER EGO
As a competitive athlete and coach I saw massive amounts of untapped potential going to waste and wanted to figure out a method to draw it out of athletes. More often than not, it was a breakdown between the ears. The mind is ridiculously powerful and I wanted to harness that power to give athletes an advantage. I knew if I could get in the head of an athlete, I could help them with their mental game, and it would make a big difference. I began helping athletes create an alter ego, a superhuman version of themselves; one that tapped into their hidden capabilities, what I called their inner superpowers. Then athletes consistently practiced using their superpowers so they would become second nature to them. It was at this point that athletes began to unleash their true potential. The results were astounding and I witnessed athletes make phenomenal amounts of improvement.
– Todd Tressler, Ripkik Founder
Results from mastering the mind prove more effective than specialized training for skills, speed, strength, or endurance.
Creating an alter ego is similar in methodology to something we did as kids when we played “make believe”. We simply need to tap into the same creativity we utilized when we pretended to be a monster, princess, famous actor, rock star, pro athlete, or superhero.
Our methods are continually validated by research as well as professional and Olympic athletes who have been using different aspects of these techniques since before the modern era of sports began in 1896.
We didn’t invent the mental game or all the elements used in our method. But we were able to put together the pieces in a simple, effective and unique manner to empower athletes at all levels to master their minds and maximize their potential.

FOUNDER
Todd Tressler
“There is no better feeling than being in the trenches, pushing yourself to the limit, and realizing you moved the limit.”
The coaches & mentors who influenced my mental game
Chris Schultz
One of the most successful prep track and field coaches in the sport. At San Marcos High School, his coaching helped me run: 400m 50.0 (relay split) 800m 1:53.20 1600m 4:10.12 3200m 9:08.00
He then moved on to be the head track and field coach at Arcadia High School where he has spent the majority of his decorated coaching career. His program is host to the prestigious Arcadia Invitational where over 35 National Records have been set and over 200 Olympians have competed.
Marty Stern, John Marshall, and Jim Tuppeny
Continued the rich tradition of outstanding distance and cross country teams at Villanova University. A track and field program with unprecedented success at Penn Relays with over 130 “Championship of America” relay titles. Their coaching propelled me to a second place finish in the Penn Relays 5000m.
John McDonnell
The most successful coach in NCAA history. Winner of 40 Division I National Championship Titles (11 cross country, 19 indoor track, and 10 outdoor track). He coached 185 All-Americans, earning 652 separate All-America honors, 54 individual national champions, and 23 Olympians. John welcomed me to the University of Arkansas to finish my last year of eligibility while completing a Master’s Degree in Economics. I was a part of two national championship teams (indoor and outdoor track) and earned All-American honors with a 14:02 indoor 5000m.